Search Engines are like the Library
When a search engine finds your website, they take a snap shot of the html code and store it into a huge database, also known as a search engine index. These indexes are like huge libraries, and your web site is like a book. Needless to say it is impossible to get any sales that way, so it is imperative to enlist the help of a freelance SEO expert. If the search engines is not aware of your website, or they do not know what your page is about, it is like an author trying to get notariety when his book is not being carried by the book store or library.